👻 Save up to 30% on items in our Halloween Boo-tique

From spooky-sweet PJs to fang-tastic  themed faves , plus hair accessories that scream style — we’ve got everything to make October a little more magical! 🧡

Me & Henry...

Classic, comfortable and made for boys on the go. Perfect for family photos, special occasions, school days or simply looking a little extra handsome for a day out, Me & Henry pieces are designed to mix and match effortlessly.

From Summer Days to Fall Adventures with Rylee + Cru

Thoughtfully made, easy to wear and beautiful enough for the memories you’ll want to capture — Rylee + Cru is ready for fall and all the family adventures that come with it 🍁

Jellycat

There’s Jellycat magic in the air...Cozy up with much-loved Jellycat heroes alongside scene-stealing new arrivals – the fans around the world are cuddling up to this season.

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Garcia – Fresh Looks for the New Season

Cool, casual and made for everyday. Garcia combines Italian roots with Dutch style to create playful, durable denim and easy-to-wear fashions for kids and teens. Now available in sizes up to 16!

Noralee

Inspired by vintage soft hues for life's special moments. Noralee wedding outfits are charming, playful, and full of wonder.

Convertible Footie - Teddies

$39.99
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The MVP (Most Valuable Pajama) in their wardrobe. Super soft. Ultra comfy. Two-in-One, romper or footie – your choice!  Our convertible footie sleepers are head to toe silky soft bamboo rayon while still keeping baby covered for easiest access diaper changes with our exclusive EZ DIAPER-ZiP®. No need for a full un-dress rehearsal, our genius zipper to the rescue cuz easy & comfy matter. You’ll find yourself going back to these every day. Don’t worry, we don’t judge. This is Parenthood Simplified™

Why ü'll Love it

  • Little One stays covered & cuddled during easy peasy diaper changes
  • Our calming colors promote sleep. Let’s save the bright playful colors for daytime
  • Super Soft
  • NO hardware on the upper body, just our DIAPER-ZiP® means more comfy. Duh.

Safety Standards

  • Certified OEKO-TEX® Standard 100 means it’s safe and gentle on baby’s sensitive skin, guaranteed free from harmful chemicals, toxins and irritants
  • Rounded pulls
  • Zip pull covers at both ends
  • Rigorously tested by Leading JPMA Certified Lab
  • Exceeds U.S. and Canada safety standards
  • NO flame retardants
  • Bamboo plants do not need pesticides
  • Certified Pediatric Sleep Consultants Approved + Used

Fabric Details & Care

  • Certified OEKO-TEX® Standard 100
  • Hypoallergenic, breathable, wicks moisture
  • Ultra-soft 95% bamboo viscose, 5% spandex